I recently completed a new niche dating site for UK black singles.

This takes my dating portfolio up to 13 sites & I think that’s enough for now!

There may be some other niche site opportunities in the future, but for now I need to focus on promoting the existing ones!

I’ve been running an Adwords campaign for UK Black Dating & this has been pretty successful so far – good click through rates & a good number of sign-ups as a result! The CPC on this site isn’t too bad either, at just £1 per click, which is very low for a dating site! I’ve utilised negative terms to avoid non-relevant clicks and created different Ad Groups for men, women & general long tail phrases, with multiple ads in each group.

I might finally be getting the hang of this AdWords lark