
Mobile Friendly Website Design For Smartphone and Tablet
Responsive websites respond to the needs of the user and the device they’re using, by changing the layout based on the size and capabilities of the device. For example, a desktop/laptop might show 4 columns, or a full screen display, whereas a tablet might show the same content laid out in two columns and smartphone users would see the content shown in a single column view.
Accordingly the navigation adjusts to suit the device and all images are scaled to fit the screen they are being viewed on. The site you're reading now is a responsive design - try viewing it on a different device and see how it changes! 🙂
According to the Office for National Statistics, access to the Internet using a mobile phone more than doubled between 2010 and 2014, from 24% to 58%! Almost 9 in 10 (87%) adults aged 16 to 24 use their phone to access the Internet, but they aren't the only group on the rise, with more than 6 in 10 (62%) of those aged 45 to 54, also using a phone to browse the net! Usage of portable computers (laptop or tablet) has also shown an increased uptake from 32% of all adults in 2013 to 43% in 2014, with an increased usage of portable computers across all age groups.
With these numbers only likely to go one way, it's vital that your new site is responsive, and changes its layout to suit the device it is being shown on. Mobile devices are often constrained by display size and require a different approach to how content is laid out on screen. Google also now adds considerable importance to websites being mobile friendly, so we focus on creating responsive websites, perfect for viewing on a smartphone or tablet!
A responsive web design changes its layout based on the size of the screen the website is displayed on. Responsive websites can be designed to make the text on the page larger and easier to read on smaller screens. They can also be configured to make the menu/navigation on the phone’s screen easier to press.
When we build you a responsive, mobile-friendly responsive website, we test it to ensure it runs smoothly on all major internet browsers (including mobile), so that all of your visitors get a quality experience when visiting your site.
